Hi, I’m Pari,

Jewellery has always been my passion! Earlier this year, I founded Aroha Diamonds—my new baby, born from a simple, powerful thought: why should something so beautiful be so overpriced?

One day, I walked into a store to buy a lab-grown solitaire diamond and was quoted $15,000. That moment sparked a mission in me. I believe every Kiwi deserves to own a stunning diamond ring at least once in their life—without breaking the bank.

Aroha Diamonds is proudly online-only—no middlemen, no showroom markups—just fair pricing and top quality.

We specialise in:

• Lab-grown diamond rings (solitaires, engagement rings, and more)


• Diamond earrings, necklaces, pendants, and full sets


• Custom-made jewellery, created just for you


• 18k gold or platinum for all diamond jewellery


• 22k gold for plain gold jewellery (no stones)

All our solitaire diamonds are D colour, VVS1 clarity, with side stones in E–F colour and VVS clarity—top-of-the-line brilliance and sparkle. Every piece is made to order with love and care.

We also offer a price match guarantee on all lab-grown diamond jewellery—because luxury should be fair.

“Aroha” means love—and that’s what this brand is all about: love for people, love for nature, and love for making fine jewellery accessible to all.