With over 31 years of senior-level corporate management experience in one of New Zealand’s largest companies, Phil brings a wealth of expertise to Prime Strategies. His extensive background spans procurement, warehousing, distribution, and transport, making him a strategic asset to businesses seeking operational excellence.

Areas of Expertise:
- Distribution planning and efficiency
- Marketing and business growth strategies
- Leadership and management
- Warehouse operations and optimization
- Inventory procurement and master data management
- Business planning and strategic development

Phil has a proven track record of helping small to medium-sized manufacturers and suppliers in the fast-moving consumer goods (FMCG) industry. His hands-on approach ensures businesses achieve growth across product development, marketing, and distribution.

As a Prime Business Advisor, Phil offers practical leadership insights and expert advice, delivering results-driven solutions tailored to business needs. Known for his clear communication and ability to engage at all levels, he is committed to guiding businesses toward success.

Outside of work, Phil enjoys quality time with his family, relaxing at his Lake Tekapo holiday home, and pursuing his passions for cycling, hunting, and supporting the Crusaders.